AustCham Thailand is proud to present a special Digital Insights Webinar Series, designed to equip professionals in Thailand with the tools and knowledge to thrive in the evolving digital landscape. This six-part series, exclusive and free for AustCham members only, covers key aspects of digital transformation, trends, and best practices. Each webinar includes actionable insights, live tutorials and ends with a live Q&A session to engage directly with the experts.
**Participants who attend a minimum of five sessions will receive a Digital Certificate of Completion, issued after the final webinar.**
Webinar 4: Maximizing Your Digital Presence – Content Strategy for Thailand-Based SMEs
Date: February 27, 2025
⏰ Time: 9:00 AM
Location: Online (via Zoom)
Overview
In today’s competitive digital environment, a strong content strategy is essential for businesses aiming to stand out. This webinar focuses on helping SMEs in Thailand create impactful, bilingual content that drives engagement and business growth. Attendees will learn how to leverage AI tools, optimize content for local and international audiences, and implement SEO-friendly strategies, all while maximizing efficiency through smart workflows and repurposing techniques.
Key Topics Covered
• Efficient Content Creation with AI Tools: Learn how to streamline your workflows using tools like Canva, ChatGPT, and Claude.ai.
• Repurposing Content for Maximum Impact: Discover practical strategies to turn core content into diverse formats like blogs, social media posts, podcasts, and videos.
• Bilingual Content Strategies: Explore localization techniques to reach Thai and international audiences effectively.
• SEO and Distribution: Gain insights into optimizing your website and content for search engines in both Thai and English markets.
• Free and Low-Cost Tools: Unlock the potential of accessible tools to create professional content on a budget.
Who Should Attend
This session is tailored for SMEs, marketers, and content creators looking to elevate their digital presence while managing resources efficiently.
This webinar session will be lead by:
• Stuart Pollington, Co-Founder Easson Energy, MD Smart Digital Group
Stuart, Managing Director of Smart Digital Group and Smart Traffic, and co-founder of Easson Energy, has been at the forefront of digital marketing and business innovation for over 20 years. With extensive experience across Asia, Stuart combines strategic expertise with practical insights to drive success in the digital age.
• Buzz Langton, Founder and Creative Director of One Create Agency
Buzz Langton is the Founder and Creative Director of One Create Agency, blending two decades of media production expertise with innovative AI solutions. At the helm of a full-spectrum digital marketing agency, Buzz leads a team that specializes in crafting compelling content across photography, videography, and strategic copywriting.
One Create Agency's distinctive approach combines traditional marketing excellence with AI-enhanced production methods, offering expert localization services that help businesses successfully enter new markets. The agency's portfolio includes an influential wellness and lifestyle magazine featuring interviews with global CEOs and industry leaders.
To register in advance for this webinar:
Pre-registration and authentication is required to attend,
and please ensure you have signed up for your own personal
or business account with ZOOM
Please note: AustCham Thailand is recording this webinar session
and will make the recorded version of the webinar
(including all audio and visual elements) accessible to AustCham members via the Resources page of our website.
Payment and Cancellation policy:
- Advance payment is required to confirm your registration and if payment not made 2 working days before event, your place will be passed on to the waiting list.
- Free cancellation within 2 working days before the event and payments are refundable or transferred to next event’s credit.
- Cancellations received less than 2 working days and no-shows are NOT able to receive neither a refund nor credit. For those who haven’t paid will be charged with invoice unconditionally.
- Transferred credit must be used within 6 months from the notice date, otherwise you will NOT be eligible for the use of credit nor refundable to cash.
AustCham's privacy policy:
- As the Personal Data Protection Act (PDPA) also applies to personal data collected prior to the PDPA’s entry into force, please be informed that AustCham Thailand will automatically keep your contact details including email address, name and last name, and company details, on our mailing list.
We would like to thank our 2025 Platinum sponsor for their support:
We would like to thank our 2025 Education partner for their support:
